We help you craft digital tools that encourage adoption, drive positive behaviours and improve patient outcomes. From product strategy and vision, through UX research, behaviour design, concept development, prototyping, specification and software development, we focus on developing user-centred solutions that improve patient experiences and stand out in the market.
Supporting Pharma and MedTech companies across the full spectrum of digital health product development, we have helped our clients deliver novel solutions in a variety of areas, including digital devices, digital ecosystems, digital companion solutions and patient experience and engagement.
Supporting you across the digital health ecosystem
Digital patient support
We design digital patient support solutions that extend beyond medication to empower patients throughout their treatment journey. By combining behaviour design, intuitive UX/UI, smart packaging, digital instructions and experiences, we create tools that are engaging, accessible and clinically meaningful.
Our approach ensures that patients receive timely, tailored support while manufacturers and healthcare providers benefit from improved adherence, outcomes and insights. From early-stage research, concept design and testing, through to final production and implementation support, we help you develop market-ready solutions for both the EU and US. This includes supporting EMA submissions and meeting 21CFR202 requirements.
Clinical trial innovation
Digital health technologies (DHTs) are reshaping the clinical trial landscape, offering new opportunities for engaging patients. We enable you to incorporate digital tools in your clinical trials using a structured, strategic approach.
Drawing on our deep expertise in medical devices, digital health and user-centred design, our experts identify opportunities, evaluate technologies and integrate cutting-edge DHTs into your clinical trials strategies, helping to enhance data quality and trial efficiency.
Digital biomarkers
We develop digital biomarkers to measure and predict outcomes effectively, with novel data points that can expand diagnostic capabilities and reduce the barrier of entry for remote monitoring. From remote to in-clinic use, we work with you to select the right monitoring devices, wearables, platforms and AI tools to meet your trial needs and to unlock new and novel clinical endpoints.
With expertise in applied science and regulatory compliant medical software development, our experts create and adapt innovative sensor technologies and digital biomarkers, allowing you to collect real-world, personalised data over a meaningful period of time. Applying rigorous data collection and processing approaches, we ensure you receive quality, actionable results. Combined with our expertise in user-centred design, our focus is in improving your user adoption, addressing barriers to engagement and prioritising intuitive, patient-centred design.
Remote patient monitoring
We develop remote patient monitoring solutions that seamlessly integrate wearables, sensors and Software as a Medical Device (SaMD) capabilities. Bringing deep expertise in UX/UI design, along with a rigorous understanding of clinical workflows, we build you solutions that offer data-driven insights that are both actionable and accessible. From continuous monitoring to personalised feedback, we focus on creating platforms that empower patients and clinicians alike.
Whether you’re prototyping a new device or scaling a digital health ecosystem, we tailor every solution to meet regulatory standards and real-world needs.
Digital therapeutics and treatment companions
Spanning treatment companions and digital therapeutics (DTx), we specialise in designing and developing solutions that combine behavioural science, engaging UX/UI and robust Software as a Medical Device (SaMD). Working collaboratively with your team, we help you define the strategy, requirements and features for your digital treatment intervention, whether you are targeting rare diseases or have a specialty pharma application using a drug and digital combination model.
Read our digital health insights
Our expert insights on all things digital health product development – right at your fingertips.
Digital tools and platforms have the potential to improve communication, education and engagement that brings significant benefits far beyond the patient.
Effective digital patient support leads to:
Improved patient activation and outcomes
Improved self-management and care
Reduced product complaints
Brand and competitor differentiation
Improved health literacy and accessibility
Improved patient onboarding and experience
Designing digital support for patients
Designing and developing effective digital patient support requires an in-depth understanding of the capabilities, motivations and behaviours of patients.
At Team, we adopt a behaviour driven approach to design, that involves identifying and analysing patient behaviours to inform the design process. Through the application of behavioural science, our process leads to the development of evidenced-based, patient centric solutions that fit the needs and capabilities of patients and enhances the patient experience.
User-centred design and strategy
App development - iOS, Android, Web-App
We combine our expertise in software development, UX design and behaviour science to develop easy to use, robust smartphone apps. We develop across all common platforms (Android, iOS, and web) to enable products to launch across the digital ecosystem and reach the broadest audience.
Behaviour design
We apply behaviour design methods to translate your users’ specific needs, behaviours, motivations and expectations into a robust UX strategy for your product. This ensures that the product’s structure, features and design are optimised to achieve your desired outcomes for your users.
Insight and strategy
Our approach to developing digital health solutions starts with a deep understanding of your users and their unique unmet needs. We capture this through robust user insights research, mapping the user journey to identify opportunities for meaningful impact. From there, our strategists translate these insights into a clear, actionable roadmap of product requirements, features and functionality – ensuring every decision adds real value for your users.
We focus on balancing your value proposition with available and enabling technologies to create solutions that stand out in the market. Throughout the process, we keep your team aligned and set a clear strategic direction to maximise success and accelerate delivery.
Usability and human factors engineering
We apply human factors principles into your digital health development to ensure your end product is both safe and effective for use. Designing systems around real user needs, we apply a comprehensive toolkit to evaluate and optimise the user interface, while building a usability file for regulatory compliance.
Working with our recruitment partner, we conduct research with representative users to gather feedback, observe real-world interactions, identify and evaluate use-related risks and consider user engagement. These insights drive actionable recommendations to refine design and improve usability. We also produce detailed documentation for regulatory submission, ensuring your product meets both user expectations and compliance requirements.
User experience UX design
Our UX design team use a range of design tools to support the full UX workflow through rapid iteration at different resolutions, prototyping for user testing and implementation. Whether you need a simple prototype for a product demonstration, or a fully documented and specified design system that meets regulatory requirements, we can design the right digital solution for your needs.
User interface UI design
We design user interfaces that are intuitive and consistently align your brand or intended ‘look and feel’ across the experience. Our expert team combines robust wireframes and workflows with carefully considered UI, applying core usability principles to ensure every element is appropriate for your intended users and context of use.
Whether you are looking to develop UI components from scratch for a fully bespoke solution, or wish to leverage existing component libraries to accelerate your timelines, we ensure you receive a tailored and robust end product that meets your needs.
Robust software engineering
Artificial intelligence (AI) and machine learning (ML)
Whether you are looking to apply digital biomarker data analysis at scale, or a custom artificial intelligence solution for a specific challenge, our data science and software development experts provide comprehensive support at every stage of the AI development process.
Adhering to best practices in data science, we help you ensure the highest performance in your AI system, carefully selecting the most suitable algorithms to address your specific challenges. Our focus is on getting you to market in the shortest time, while meeting regulatory requirements.
Cloud solutions
Leveraging scalable cloud-native architectures, we develop highly reliable systems which are designed to meet the evolving needs of your application and can be deployed globally. With flexibility to work across all leading platforms, we develop cloud solutions which address your specific needs, without compromise.
Connected devices and digital ecosystems
We develop physical and digital devices together with software components for your connected digital systems, including mobile and web applications, device connectivity and cloud deployment to form one cohesive solution compliant to international standards. We put great emphasis on keeping user-centred design and user experience at the core of your project, while ensuring usability, data security and data privacy to build trust and adoption.
Cybersecurity
We consider product security from the earliest stages of the development lifecycle, ensuring that risk controls are baked in from the very beginning of development, with consideration to how users will interact with the system to ensure the system is secure whilst being easy to use.
Our processes are designed to ensure compliance with global regulatory requirements (e.g. FDA-2021-D-1158) and to ensure that medical systems remain safe, secure, and reliable, throughout their life on the market.
Regulatory compliance
From digital patient support materials to supplement regulated labelling to digital therapeutics and SaMD, we ensure compliance with key standards including IEC 62304 and IEC 62366. Our experts will support you in your regulatory submissions in both the EU and US, including EMA submissions and meeting 21CFR202 requirements.
Software as a Medical Device SaMD
Our software team has a comprehensive knowledge of international standards (IEC 82304, IEC 62304) and regulations (EU MDR, US FDA) for medical devices and understand the nuances of managing software safety. We develop medical software in the shortest timescales whilst meeting the highest quality standards.
Meet one of our digital health experts
Ben Cox is Head of Digital Health, working with strategists, designers, user experience specialists and developers to craft intuitive interfaces and optimise the UX of digital devices. With a background in human factors and user-centred design, Ben focuses on evidence-based UX from product vision to the deployment of high value solutions.
