Hearing aids
The hearing aids market has progressed in many aspects in recent years, including aesthetics, functionality and regulations. While there might still be a stigma around wearing hearing aids as it is often associated with age, the design of hearing aids has become sleeker and slimmer to provide a better experience for users. Some companies are even developing hearing aid glasses to help with the stigma.
In terms of functionality, machine learning techniques have also begun to be integrated into these devices to allow the audio settings to be automatically tuned to the environment the user is in. In these approaches, the algorithms decide which sounds to dim and which sounds to amplify.
As previously mentioned, some companies are also now integrating more features into hearing aids, such as built-in fitness trackers, brain trackers to detect signs of dementia and fall-detection sensors. These hearing aids typically have apps associated with them to give patients greater control over how they use the device and provide knowledge about their health.
In addition to new applications and approaches, the ease of accessibility to hearing aids has also been increasing in recent years. In 2022, the FDA approved the sale of over-the-counter (OTC) hearing aids for people with mild to moderate hearing loss. These devices are cheaper compared to prescription hearing aids, costing in the range of hundreds of dollars instead of thousands. They are also usually designed to allow users to tune their own hearing aids without making a trip to the audiologist.
Despite their potential, audiologists have concerns about the safety and audiological care a user receives from OTC hearing aids. Without an in-person counseling session, there is a risk that a user would not be able to tune the hearing aid themselves to suit their needs, potentially damaging their hearing even more in the process. Or users might feel that their OTC hearing aid has not provided any assistance to them, causing them to lose trust in hearing aids overall.
Finally, individuals considering purchasing an OTC hearing aid might wonder how to determine whether they have hearing loss and the severity of it. This might mean a trip to the audiologist is still needed.
Nevertheless, these concerns do not negate the potential of OTC hearing aids to become more accessible and inclusive. The shifting access to hearing aids from the clinic to the community would likely also result in community pharmacists building the required knowledge in OTC hearing aids to better support their customers, an area that is currently lacking. Such a development would coincide well with other ear health devices that are currently pushing the democratization of healthcare, such as the Tympa System, an all-in-one ear clinic that is increasingly being used in pharmacies across the UK to provide access to a hearing health assessment.
What is clear is that education will likely be needed for the various stakeholders involved, so that there is a greater understanding of the benefits and risks of OTC hearing aids. Since the FDA regulation is still relatively new, constant engagement with and feedback from stakeholders might help refine and improve this regulation in the future as well.