Companion apps – harnessing the power of onboarding
Consumer use of healthcare apps is on the rise. In a new article for ONdrugDelivery, Ben Cox, Head of Digital Design, discusses how to build persuasive user experiences for medical device companion apps. Read it here.
As the pharmaceutical industry continues to explore the use of digital solutions to improve patient adherence, building persuasive user experiences will be an important step towards ensuring their adoption. In this article, Ben discusses how to design an effective onboarding system for your companion app.
ONdrugDelivery is an industry magazine with a global pharma and biopharma readership. It is a valued source for insights into the latest ideas, technologies, services and products that the drug delivery sector is developing.