
UX and UI in harmony

Experience design
With deep understanding of users and their needs, we iteratively develop robust interaction flows to deliver effective and engaging user experiences.

Interface design
Through rigorous testing and informed creativity, we craft UI solutions for a diverse range of contexts and applications within the medical world.

Systems thinking
We take on digital and physical UX challenges to create a holistic design language for embedded hardware systems, connected devices and mobile apps.
Building better products
Coupling meticulous UX methodologies with elegant visual design allows us to develop seamless and intuitive interfaces, enhance usability and system performance, and subtly encourage behaviours to solve real problems.
Our cross-functional teams ensure the quality of experience that users have come to expect from consumer products but with the rigour of design for patient safety and regulated medical device development.
Our approach
We develop and communicate ideas based on insights gathered through research to users and clients, utilising a diverse set of approaches.
From product strategy and vision, through concept development, prototyping to specification and developer support, we collaborate cross-functionally with industrial design, human factors and engineering to understand the key technical and use-related issues.
We carefully consider every use scenario and micro-interaction in parallel with risk-based development activities. With the in-house skills to prototype apps and embedded interfaces, we rapidly iterate and test solutions prior to costly development.
When the design is optimised, we support implementation with functional requirements documentation, interactive design specification and prototypes to ensure design intent is realised.
Our capabilities
Contextual research
Strategic workshop
User journey mapping
Use case analysis and system mapping
Wireframes and interaction flows
Information design
UI design
Interactive prototyping and testing
UI assessment and optimisation
Motion and animation
Functional UI specification and style guides
Medical apps and embedded interfaces